Is this going to work out for Pixelmater? I don't know they will be competing with the likes of Affinity Photo which in my opinion is better but in the end the team at Pixelmater needs to put food on the table and it's not like they are a note taking application so it's hard to really fault them for this move. So developers have turned to subscriptions because in the end it's the only way they can guarantee a revenue stream.įor applications like the Adobe suite or Microsoft Office you are paying relatively little in comparison to what they cost at retail and you are getting predictable updates and support so for most people paying $100 a year for Office which includes 1TB of OneDrive storage over ~$400 for a packaged version of Office and then a few hundred every 2-3 years for the latest version is less expensive than if you purchased at retail and you get added incentives such as OneDrive and the ability to share the subscription. However we now have full fledged productivity applications which require significantly more development resources to release and have a much longer life. But Apple didn't build this functionality into the App Store because it likely would cause friction for users and in the early days of the App Store this was fine apps were either free, relied on in app purchases or were throwaway. Traditionally developers would release a product at retail, and major updates were purchased usually at a discount for existing users as incentive for them to update. Currently you purchase the app once and get updates for pretty much life, which gives the developer little incentive to continue development unless they are continually attracting enough new users to support continued development. It won't because Apple and developers make more money through subscriptions and Pixelmator is a great example of this.
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